Fundraising resources

MHA media resources

If you see a picture or video you liked on social media, website, or in our emails, feel free to email Edward Schmit at eschmit@mhanational.org for the file.

Free online tools for digital marketing/fundraising

Fundraising

  • Funraise: An all-in-one nonprofit fundraising platform.
  • Crowdrise: A for-profit crowdfunding platform that raises charitable donations.
  • Facebook Fundraising Tools: Accepting donations and allowing your community to fundraise for your organization through Facebook

Social media management

  • Facebook Business Manager: Facebook Business Manager is a tool to help you create, publish, monitor, and report on various business-related assets, including your business’s Facebook Pages, or your Facebook advertisements.
  • Buffer: Buffer is a software application for the web and mobile, designed to manage accounts in social networks, by providing the means for a user to schedule posts to Twitter, Facebook, Instagram, and Linkedin, as well as analyze their results and engage with their community.

Graphic design

  • Canva: A graphic-design tool website that uses a drag-and-drop format and provides access to over a million photographs, graphics, and fonts.

Fundraising video

This video (https://www.youtube.com/embed/FG4pXTqJ3ec/) was generously created and donated by a gentleman who lost his brother to suicide, in an effort to raise funds for MHAs so they can make a difference and help people seek treatment for mental health disorders.

We encourage you to use these videos as you see fit, but ask that in return you please email Danielle Fritze at dfritze@mhanational.org to let us know how you’re using it, and how much money you were able to raise as a result so that we may share this information with the video’s maker.

To embed this video on a webpage: Paste this html code “<iframe width=”560″ height=”315″ src=”//www.youtube.com/embed/FG4pXTqJ3ec” frameborder=”0″ allowfullscreen></iframe>” into your webpage editing program (make sure to delete the outermost quotations first).

MHA major gift program

The MHA major gifts program provides a strategy for developing significant long-term relationships with organizations wishing to support specific MHA programs or, if a business, wishing to co-brand products or align their business culture with the MHA mission. Generally, these types of programs are restricted, although some program elements (e.g. indirect administrative fees, cause marketing, employee giving, licenses, etc.) may be unrestricted. Fully unrestricted, individual and organizational major gifts are addressed under the Clifford Beers Society rules and guidelines. The MHA major gifts program includes the following major gift types:

  • Program-specific donations or grants from business organizations;
  • Private foundation grants for specific projects;
  • Cause-marketing projects with businesses;
  • Employee giving plans;
  • Government grants for specific projects; and Special Events
  • Detailed program description (PDF)
  • Major gifts FAQs (PDF)